Scaling new customer acquisition for high growth ecom brands

We help ecom brands scale on cold traffic with direct response ads and multi-funnel testing

$25M IN REVENUE DRIVEN

The Key To Better Performance

Full-Scale Creative Production

We’ve built an end-to-end creative process that routinely pumps out ads that scale past $100k-$500K in ad spend. Our process has a winning track record across widely different product categories and markets.

Top-Notch Creative Talent

We have an internal database of actors that works with us on a rolling basis. Benefits of working with our creators include faster turnaround, better quality and a wide range of demographics.

Multi-Funnel Testing

🎯 Sales pages, advertorials and listicles
🎨 Research, copy, design & development

🛠️ Offer and AOV optimisation

“I can't stress this enough, creative strategy is everything. If you ask me where a majority of our time is spent, It's research, analysis and iteration. Brainstorming angles that will convert a high volume of traffic into customers. Want to hit $1M/month with your brand? The main obstacle? Lack of scalable cold traffic ads.

Creative-Led Media Buying

We’ve built an excellent feedback loop between our media buying and creative team that is designed to drive incremental growth and efficiency.

$2.1M+ in revenue in  4 months

Before working with us, this 9-figure beauty brand was already spending 7-figures a month on Meta with no real bottlenecks.

Within the first 4 months, our ads drove an extra $2.1M in revenue and 40k conversions.

Two of our creatives became top-spenders in their ad account, grossing over $1M in sales alone.

$3M+ in revenue in 11 months

When we first started working with Perk, they were lacking creative velocity in the ad account. They came onboard and we took over their entire creative production, testing and scaling.

In the first 4 months, we helped them scale from $544k to $790k/mo while dropping NcCPA by 12.8%.

After 11 months, our creatives drove over $3M in new customer revenue and helped Perk scale to $1M/mo.

From ₹2.8M → ₹13.8M/mo in Meta ad spend in 10 months

Setu came to us looking for a partner that led their creative strategy and development.

After just 2 months we were able to increase Meta ROAS from 1.06 to 2.13 and ramp up from 4112 to 7304 in new customer sales.

After 10 months, our ads helped Setu scale Meta ad spend from ₹2.8M/mo to  ₹13.8M/mo profitably.

From $250k → $800k/month  

PetLab had an amazing product and LTV but couldn’t find a way to acquire new customers profitably. After a few months of partnership our creatives supported $700k in spend and drove $1.6M in new customer revenue.

Over the past few months we've gone from doing $250k/month to doing $800k/month. Siba has been a very key part of our growth" 
Ty - PetLab Founder/CEO

From $0 to $1.9M in lifetime revenue in 7 months

When Diamondere came to us, Google ads was their main sales channel  but they felt as though there was an opportunity to grow on Meta.


We were able to take their new ad account from $0 to $1.4M in lifetime Meta revenue in 7 months and gross over $500k in sales with just one ad.

A New Way To Uncover
Winning Ads

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Research & Pre-production

The first step in our process is conducting foundational research to understand which levers need to be pulled in our first round of testing

Creative Strategy & Briefing

Based on the research we cast actors, develop angles, concepts and scripts

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Production and Post-production

Third step - sharing shot lists with our actors, collecting unedited footage and turning those raw assets into high-converting ads

Creative Testing

Fourth step is going to market. We share the finished creatives with our media buying team and kick-off testing.

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Analysis & Iteration

As soon as the test is over we dive into the data. We look at hard and soft metrics to understand what has worked/didn’t. We then issue a new hypothesis and start building the next batch of creatives.

Profitable Scale

The final step is simply repeating the entire process - we iterate relentlessly until our tests blossom into banger ads.

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Frequently Asked Questions

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